mkc mkctotalmedia mkc totalmedia mkc-totalmedia totalmedia michel kroell carrere












audio
the clm offers an integrated cd player playing your radio-commercials, event-info-jingles and campaign specific sound-samples. therefore the clm supports your tv & radio presence and generates the high rise of attention of your target group.
clm-usage example “new hit-cd”
ideal in front of electronic stores and cd & dvd
shops for the promotion of a new hit-single,
an album or a sampler. the citylight-billboard
presents the artists, the cd cover & label.
the video screen is also ideal for the
presentation of a music dvd or hit video clips.
offer: clm base rent + audio rate
per clm-campaign per clm from € 340,-


bluetooth communication
this sensational function allows to send your advertising messages or discount offers through bluetooth to other bluetooth active cell phones in the transmission range of the clm.
the information updates are submitted to the clm through usb-stick. the data is then automatically copied on the bluetooth system. the transmission area range is available from 10 to 100 meters.
clm-usage example “sms-info”
it’s ideal for all cell phone supported data formats. it allows the quick transmission of product pictures, brand jingles, event promotions, concert dates, action infos, or pr videos.
(up to 7 transmissions at the same time!)
offer: clm base rent + bluetooth rate
per clm-campaign per clm € 1.540,-


dialogue
this function is the ideal way to combine the promotion of client information through advertising infotainment.
clm-usage example “communication”
a trained pilot controls the clm from a safe distance and is equipped with an intercom-headset allowing direct communication with the targeted pedestrians. the resulting surprise of the target group is used to reinforce its attention to all advertising elements, info messages, product flyers, etc.
base requirement of this action is of course a precise briefing with the client and specific preparation of the pilot.
offer: clm base rent + dialogue rate
per clm-campaign per clm € 680,-


3d display
add to the clm a 3d display to reinforce and increase the reached attention of your target group especially on your product.
clm-usage example “sports shoe”
on request, the clm can be completely transformed in shape and colour of your product or equipped with a representative dummy of your product, for example in form of a new sports shoe.
the clm playing audio jingles and presenting citylight-billboards, the video screen showing your tv commercials and the info trays carrying event flyers, reinforces the advertising impact.
offer: clm base rent + 3d-display rate
per clm-campaign per clm from € 300,-
a precise offer will be done on the base of the layout of your planed decoration.


video screen
the clm offers an integrated 28” flat screen tv.
plays cost-effective all your tv or film commercials
directly to your target group. also ideal for info
clips, photo montages or feature film promotions
including film poster, 3d display and info trays
with pr material.
offer: clm base rent + screen rate
per clm-campaign per clm € 1.690,-
in-store tv transmission
the in your shop shown in-store films and product clips are transmitted to the video screen of the at the shop-entrance active clms. ideal for the supplementary promotion of your pos.
offer: clm base rent + tv-transmit rate
per day per clm € 1.680,-


scent & perfume sample dispenser
the sides of the clm are equipped with a scent dispenser, which sprays in regularly intervals a sample of your latest air spray, your latest perfume creation or your latest room or car freshening product.
used outdoor, the dispensed scent is effective in a range of about 1,5 meter around the clm.
used indoor, it reaches a far wider action covering range.
clm-full package example “perfume”
we transform the clm in a 3d-display of your dispenser, equipped with a video-screen for your tv-commercial and info-trays with perfume card-samples and information about your pos. spreading forest, sea or flower odours can reinforce the public attraction for a travel agency promotion campaign.
offer: clm base rent + dispenser rate
per clm-campaign per clm from € 340,-


info trays
on request the clm can be equipped at its sides with special info trays. pedestrians can pick out of them advertising or information flyers, film or theatre programs, scent samples, orientation plans for fairs, museums, galleries and conventions, and much more.
clm-usage example “discount flyers”
clms with info trays acting at the entrance of shopping malls, fairs and exhibitions are an ideal way to promote your in-store offers and events. your target group can pick up out of the trays discount offers, free bonus cards or special gift vouchers motivating the potential client to visit your pos or selling booth.
offer: clm base rent + info-trays rate
per piece per clm-campaign from € 40,- (standard size)


citylight-billboard
the clm is a revolutionary mobile billboard in the size of a standard citylight-billboard, allowing the use of your already produced citylight-billboards. because of its unique mobility the clm transports your advertising message directly to your target group. that’s why the clm reaches a far higher effectiveness and a higher response-rate than
the classical non-movable billboards.
clm-usage example “zoo”
combine your citylight-billboard with the audio-feature playing animal sounds and visitor information, info-trays with discount vouchers
and the video screen with image clips of the zoo.
also ideal for special event announcements, museum events, product promotions, etc…
offer: clm base rent + billboard rate
per day per clm from € 1.200,-


10 good reasons:
it’s austria’s unique mobile city light !
it’s acting there, where your target group is !
it teases attention and generates curiosity !
it’s flexible and nearly everywhere usable !
it drives toward your target group and “talks” with it !
it’s citylight-billboard and info-column in one !
it shows tv commercials, videos & info-clips !
it plays radio commercials, jingles and music !
it dispenses scents, it’s original, it’s different !
it offers everything what good advertisement needs !